Lumina.
The creative engine
behind your next campaign.
BytePlus Lumina is an AI creative generation platform for images, videos and end-to-end production workflows. Omu Labs is an authorised BytePlus partner helping teams adopt Lumina with onboarding support and partner-supported commercial terms.
Image to motion
Lookbook scenes
Brand-ready
Character scene
BytePlus's AI creative generation platform.
Built for commercial creative teams, Lumina combines state-of-the-art image and video models, reference-based generation, AI creative apps and a visual workflow canvas — in one platform.
It powers everything from product photography and short-form video to campaign concepts, virtual try-on, storyboards and brand-controlled asset production at scale.
See what Lumina can create.
From a product photo to a short video. From a campaign idea to multiple creative routes. From a character concept to a visual scene.
Turn product photos into short-form ad assets.
Preview looks, poses and lifestyle scenes.
Build visual directions before production.
Generate multiple creative routes quickly.
One creative platform. Multiple generation workflows.
Lumina brings image generation, video generation, AI creative apps and workflow tools into one platform, helping teams move from idea to usable creative assets faster.
Text to Image
Generate commercial visuals from written creative briefs.
Image to Video
Animate product shots, characters and scenes into short videos.
Reference-Based Creation
Use images, videos or audio as references for more controlled output.
AI Creative Apps
Workflows like virtual try-on, product posters, character views and storyboards.
Visual Workflow Canvas
Build repeatable creative flows instead of generating one asset at a time.
Model Choice
Access different image and video models depending on the creative task.
Built for teams that need more creative output, not more complexity.
E-commerce Content
Create product posters, lifestyle images and short-form product videos.
Social Campaigns
Generate multiple creative routes for testing across TikTok, Instagram, Shorts and paid ads.
App Launches
App-store visuals, launch videos, feature explainers and social content.
Fashion & Lifestyle
Preview styling, model scenes, outfit concepts and campaign variations.
Storyboarding
Turn early ideas into visual scenes before committing to production.
Agency Workflow
Speed up moodboards, pitch visuals and client-facing creative concepts.
Access Lumina through an authorised BytePlus partner.
Omu Labs is an authorised partner of BytePlus, helping customers evaluate, adopt and operationalise Lumina for real creative workflows.
Customers who engage Lumina through Omu Labs may be eligible for preferential commercial terms, partner pricing support and guided onboarding, subject to BytePlus approval and applicable commercial arrangements.
Partner Pricing Support
Customers may access preferential commercial terms when engaging through Omu Labs.
Guided Onboarding
We help teams understand Lumina's capabilities and identify the right creative workflows.
Workflow Implementation
We help turn Lumina from a model platform into a practical production system.
We turn Lumina into a working creative system.
Lumina gives teams access to powerful AI creative models. Omu Labs helps companies apply them to real workflows — from prompt design and brand templates to asset production, campaign testing and API integration.
Creative Workflow Design
We design repeatable workflows for product visuals, campaign assets and short videos.
Prompt & Template System
We turn brand standards and creative direction into reusable prompts and generation recipes.
API / Product Integration
For app builders and platforms, we help integrate Lumina-powered generation into user-facing products.
From brief to generated asset in minutes.
Upload or Describe
Start with a product image, campaign idea, reference video or creative brief.
Choose a Workflow
Select image generation, image-to-video, product poster, virtual try-on or storyboard.
Generate Variations
Explore multiple creative styles, formats and scenes.
Refine and Deploy
Export assets for campaigns or integrate generation into your product workflow.
Creative samples for modern teams.
Vertical 9:16
Designed for builders, marketers and creative teams.
Startups & App Builders
Launch faster with AI-generated visuals, videos and onboarding assets.
Brands & Merchants
Produce more product and campaign content without expanding the creative team.
Agencies & Creators
Create pitch visuals, test creative routes and speed up client delivery.
Want to see what Lumina can create for your product?
Send us a product image, campaign idea or app concept. Omu Labs can help turn it into usable images, videos and creative workflows powered by BytePlus Lumina.